These are tough times for the makers of luxury watches, now that the correct time is displayed on the screen of every mobile phone in every pocket or purse. What will appeal to the aficionados of fine and precious objects – the “more money than sense” brigade – who may no longer be impressed by gold, silver, platinum, titanium or diamond encrusted watch-faces? Well, makers of the Slow Watch are hoping to persuade well-heeled punters to pay more and more for a timepiece that does less and less. Their watches have one thing in common: they have one hand which rotates once every 24 hours, thus transforming the simple act of telling the time into a guessing game. Slow Watch wearers should expect to miss trains, appointments and important meetings. Visit the website to discover how slow watches will change your life for the better.
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